2025 Outdoor Participation Trends Report

2025 Outdoor Participation Trends Report. Outdoor activities United Media Solution Blog New participants will find easy entry points into outdoor recreation, making it more accessible for everyone Of those, 57.3 percent of participants were six or older

Outdoor activities United Media Solution Blog
Outdoor activities United Media Solution Blog from www.umssocial.com

Our members get exclusive access to the full report that has insights to help them: Better understand consumer behaviors and motivations, define target markets, and stay abreast of trends like increasing diversity, youth participation, outing frequency, core consumer and casual consumer differentials, and gateway segments. Participants increased across demographics and activities, including hiking, biking, camping, running and fishing

Outdoor activities United Media Solution Blog

For the first time ever, more than half of American women are participating in outdoor recreation: The female participation rate reached 51.9% in 2023, up from 50% in 2022 At the same time, regular outdoor participants will become more discerning, picking and choosing the best days to participate. Every year the Outdoor Foundation reports on American participation in outdoor activities—ranging from running to skateboarding to hunting

2025 outdoor trends Insights Corradi English. in 2023, which is over 57% of Americans age six and older The report provides a profile of outdoor recreation enthusiasts, with breakouts by age, gender, and ethnicity, as well as top activities

Digital Trend Report 2025 Wendy Lambert. Of those, 57.3 percent of participants were six or older New participants will find easy entry points into outdoor recreation, making it more accessible for everyone